The Most Flexible Brokerage Platform

One of the most exciting things about REAL Broker is the incredible flexibility it offers as a platform for agents, brokers, and teams to build their business.

 

Technology-first company

Truly, in many senses, REAL is a technology-first business. Their goal is to create the best platform and tech in the industry and then get out of your way so you can do what you do best - sell real estate.


no walls, no limits - cloud-based model

The cloud-based real estate brokerage model allows for ultimate flexibility in how you run your business. Office/no office, part/full time, team/individual, residential/commercial, branded/co-branded, referral-based, production based, attraction based. Whatever kind of agent you want to be - REAL has the platform to make it a reality.


Pro teams & Private Label

With REAL’s Pro Teams platform, teams can experience ultimate flexibility never before seen in the industry. Splits, caps, and fees can all be customized down to the agent level with detailed reconciliation and reporting down to the CDA level. The Private Label program also gives teams and agents the ability to keep the brand that they have built with very flexible branding guidelines.